Premium video demand,
everywhere.
Video CPMs are the highest in the industry. Capitalize on your engaged audience with our unified Video & CTV mediation engine, built for seamless playback and maximum bid density.
Instream & Outstream
Whether you're monetizing an existing video player (Instream) or injecting standalone video units into editorial content (Outstream), we support all VAST/VPAID standards with built-in viewability tracking.
CTV & SSAI
Unlock the living room. We utilize Server-Side Ad Insertion (SSAI) to stitch ads directly into your Connected TV streaming content, eliminating latency and defeating ad blockers completely.
Intelligent Podding
Maximize revenue per break. Our engine dynamically calculates the optimal ad pod length (pre-roll, mid-roll, post-roll) and prevents competitor ads from playing back-to-back.
FORCING VIDEO
COMPETITION
Traditional video tags rely on a waterfall system—calling one demand partner at a time, resulting in latency and lost revenue.
Novaloom brings the power of header bidding to video. Our mediation engine calls dozens of video SSPs and DSPs concurrently, waits for the highest bid, and returns the winning VAST XML directly to the player.
- Works with JW Player, Video.js, Google IMA, and custom players
- Auto-transcoding ensures creatives match the device capabilities
- Supports OpenRTB 2.5/2.6 video objects